Dancehall’s most electrifying and controversial icon, Vybz Kartel, is making global noise once again, this time through fashion. The self proclaimed Worl Boss has officially launched his brand new merch line, “Worl Boss Tour,” now available exclusively at VybzKartelWorld.com. The collection arrives just in time to spark excitement for his highly anticipated 2025 world tour, which has already sold out multiple arenas across the U.S.
This drop isn’t just a merch release, it’s a statement. It’s the return of a cultural force.
It’s Worl Boss Season.
The Worl Boss Tour collection combines Kartel’s raw legacy with a fresh, global perspective. Concert tees, limited collectibles, and exclusive access to tickets make this a must-have for fans and dancehall lovers alike. Each piece is designed to pay tribute to Kartel’s journey, past, present, and future.
One of the most powerful items in the lineup is the “Last Man Standing” T-shirt, a bold nod to Kartel’s legendary 2008 Sting clash with longtime rival Mavado. Creative Director Justin Seepaul designed the shirt to echo that high energy era, with the back listing some of Kartel’s most iconic tracks, “Summertime,” “Clarks,” and more, reminding fans why his catalog is untouchable.
The lead “Worl Boss Tour” tee takes on a deeper tone, representing a new era of visibility, movement, and purpose. Each shirt lists the cities and countries Kartel is scheduled to touch in 2025, symbolizing his reach and unwavering connection with fans worldwide, no matter the circumstances.
Adding to the drop is a sleek, limited edition tumbler cup, designed to pair perfectly with Kartel’s hit liquor brand, STR8 VYBZ RUM. More than just drinkware, the tumbler is a collector’s item, made for real fans who want to raise a glass to the legacy.
With six U.S. arenas already sold out and more dates on the way, the Worl Boss Tour is shaping up to be one of the biggest dancehall events in recent history. As Kartel continues to transcend barriers, this collection gives fans a tangible piece of the movement.
For the latest drops, concert updates, and exclusive content, follow @vybzkartel and @shopvybzkartel across all social platforms.
This isn’t just merch.
This is a cultural landmark.
This is the Worl Boss, louder, prouder, and more global than ever.
1stDayFresh.com 